/ Case Study | Warehousing & logistics | Global Paper & Pulp Manufacturer

Private 5G network for a temporary distribution warehouse with AerFlex and Starlink

Enterprise-grade private 5G for a few leased aisles in a 1M+ sq-ft third-party warehouse — live in days, and it rolls to the next site at lease end.

01 illustrative Co W in warehouse

Days, not months

from roll-in to live coverage

1 Cell-on-Wheels

AP24 + Starlink, fully portable

3–4 aisles

scoped inside a 1M+ sq-ft building

0

racks, cabling, or on-site IT

/ At a glance

Enterprise wireless in a building you don't own.

_01 The Challenge

  • Leasing 3–4 aisles in a 1–1.5M sq-ft 3PL building, 1–2 year term
  • No right to trench cable, mount on the host's structure, or add racks
  • The 3PL's shared Wi-Fi: interference, dead zones, no guaranteed QoS
  • No on-site IT, and no claim on the building's internet circuit

_02 The Solution

  • Celona AerFlex — AP-only private 5G, no on-site controller or rack
  • AP24 Cell-on-Wheels rolls in, powers up, online in minutes
  • Starlink WAN backhaul — independent of the 3PL's network
  • Coverage scoped to the leased aisles, and out to the remote office

_03 The Outcome

  • Live in days — no permits, cabling, or facility modifications
  • Deterministic QoS for scanners, printers, and WMS (MicroSlicing)
  • No stranded capital — the cart redeploys at lease end
  • Managed remotely via the cloud Orchestrator; no on-site IT

Distribution for consumer paper products — bath tissue, paper towels, napkins, plates — is highly seasonal. To absorb a demand surge, a global paper and pulp manufacturer needed a temporary regional distribution point, fast. Rather than sign a multi-year lease on a dedicated building, it leased three to four aisles inside a 1–1.5 million-square-foot third-party logistics (3PL) warehouse for a one-to-two-year term. That slice still had to run like an owned DC — barcode scanning, mobile label printing, work-order management, real-time inventory against the WMS — but the tenant couldn't modify a building it didn't own, and the 3PL's shared Wi-Fi couldn't guarantee performance for one tenant's few aisles.

Why the usual options don't fit

Wiring a temporary slice of someone else's building runs into constraints that rule out conventional approaches. There's no right to trench cable, mount APs on the host's infrastructure, or install racks. The 3PL's Wi-Fi — and every other tenant's independent Wi-Fi — creates an uncoordinated, best-effort RF environment with interference and dead zones. A one-to-two-year term can't justify fixed capital in cabling and switches that can't be recovered when the lease ends. There's no on-site IT to stand up a controller-based network, and no claim on the building's internet circuit.

One private-5G layer on a cart

Celona deployed AerFlex — its AP-only, cloud-controlled private 5G architecture — on a Cell-on-Wheels (CoW) built around the Celona AP24, with Starlink as WAN backhaul. AerFlex needs no on-site controller, core rack, or server: each AP is a 5G radio with local data breakout that plugs into enterprise firewall and NAC policies, while the cloud Celona Orchestrator handles provisioning, policy, QoS, and CBRS spectrum coordination. The whole on-site footprint is the AP, powered up — nothing that modifies the building. The AP24, a small PoE switch, and a Starlink terminal ride a mobile cart that rolls into the leased aisles and is online within minutes, then rolls out and redeploys when the lease ends.

04 architecture diagram scrubbed

Independent, coordinated, and scoped to the lease

Because only control-plane and cloud-management traffic needs backhaul — operational data (scans, print jobs, WMS transactions) breaks out on-site — a modest Starlink link is enough, fully decoupled from the 3PL's network, IT policies, and ISP contract. The AP24 runs on coordinated CBRS (arbitrated via SAS), so the manufacturer's network sees no co-channel interference from neighboring tenants' Wi-Fi. And because the RF footprint is planned for the leased three-to-four aisles rather than the whole facility, the manufacturer pays only for the coverage it needs — with the higher transmit power and lower noise floor of private cellular giving more reliable indoor coverage per AP than Wi-Fi. 

05 RF coverage heatmap scrubbed

The AP24's sectorized antennas even reach a small remote office at the far end of the building — a label printer and WMS terminal — from the same cart, avoiding extra hardware.

Why private 5G won on the merits

Beyond the install and lease-term constraints, private 5G won for durable reasons: fewer, higher-power sectorized radios replace several Wi-Fi APs and their cabling (lower CapEx and OpEx); coordinated CBRS avoids the multi-tenant interference Wi-Fi can't escape; MicroSlicing holds deterministic QoS for scanning, printing, and WMS; and cellular's native mobility keeps moving scanners connected today and opens a path to AMRs and AGVs tomorrow without a redesign. When the lease is up, the entire Cell-on-Wheels relocates to the next site — no stranded capital.

Deployment Images

Deployment Co W mast dual sector antennas
Deployment AP and antenna on ceiling

 

Wi-Fi vs public cellular vs private 5G

RequirementTraditional Wi-FiPublic cellularCelona AerFlex private 5G
Coverage of 3–4 leased aislesBleeds across the whole building; hard to scopeDepends on macro-tower proximity and building materialsRF footprint scoped precisely to the leased zone
Fixed infrastructure and OpExCabling plus many APs the tenant can't takeNone, but no SLA controlOne AP-only Cell-on-Wheels; portable, lower OpEx
BackhaulTied to the 3PL's ISP and policiesCarrier data planStarlink — independent of the 3PL
Spectrum among tenantsUncoordinated; interference and dead zonesLicensed macro, sharedCoordinated CBRS via SAS — no tenant interference
Deterministic performanceBest-effort (CSMA/CA)Best-effort, no SLAMicroSlicing QoS, guaranteed latency/throughput
Mobility / handoverWeak; hurts scanners and future AMRs/AGVsNot tuned for indoor micro-mobilityPurpose-built handover — ready for AMRs/AGVs
Reach to remote officeExtra APs plus cablingIndoor not guaranteedSectorized gain extends coverage, no extra hardware
Security and controlShared SSIDs, limited controlCarrier-controlledDedicated SIM/eSIM under the manufacturer's policy
Teardown at lease endSunk cabling/AP costN/ACart relocates to the next site
At a Glance
CustomerGlobal Paper & Pulp Manufacturer
VerticalWarehousing & logistics
Facility3–4 leased aisles in a 1–1.5M sq-ft 3PL warehouse
Term1–2 year lease (temporary)
SpectrumCBRS / private 5G
Solution
  • Celona AerFlex — AP-only private 5G (no controller/rack)
  • Celona AP24 on a Cell-on-Wheels (sectorized antennas)
  • Starlink WAN backhaul — independent of the host network
  • MicroSlicing QoS + local data breakout on the radio
  • Celona Orchestrator (cloud) — remote management, SAS/CBRS
  • SIM/eSIM device onboarding (scanners, printers, WMS terminals)

/ Next step

See what Celona Orion can do for your plant

Talk to the team behind Del Conca's deployment, or take the platform for a spin.